Corporate Marketing Manager

Company: Choctaw Casinos & Resorts
Location: Durant
Posted on: August 6, 2022

Job Description:

This position will cover all of our Choctaw Nation Casinos within the 10 1/2 counties.
Job Purpose or Objective(s): Supports Sr. Marketing & Player Development leadership in the execution of tactics across the brand by working directly with the regional teams.
Primary Tasks:

• Directs marketing and entertainment programs, including advertising, special events, sponsorships, and public relations programs through integrated services and working with external vendors.
• Strategically plan with Senior and Regional Directors to build and execute brand awareness and advertising campaigns using a marketing mix of out-of-home, online advertisements, broadcast radio, social media, digital, direct mail, and TV. Manages some day-to-day communication with an external agency.
• Responsible for direct support for brand level strategy & execution for interactive, slots, food & beverage, table games, and hotel.
• Assists in the development and adheres to department budget and finance including expenditures, return-on-investment, and profit-loss projections based on Pro-forma/ post-forma analysis by strategically planning with revenue-producing business units to effectively maintain or exceed budget goals
• Optimizes current technology, deploys new technology and works to ensure the user experience and customer journey are aligned with the brand's priorities.
• Manages RFI/RFP processes on behalf of the department with integrated service departments.
• Works with IT, Compliance, Audit, and Marketing leadership to monitor system access, and adherence to all applicable regulations and procedures for marketing and player development.
• Provide support for research and analysis of casino expense, revenues, customer service, and quality across the brand.
• Other duties as assigned.
  Basic Qualifications:
  • Bachelor's degree in Business or Marketing
  • Familiarity with financials, marketing plans and budgets.
  • Experienced in Microsoft Office and technologically savvy in working with software packages of various nature.
  • Excellent strategic thinking skills and business approach.
  • Five (5) years-experience in a marketing management position.

Keywords: Choctaw Casinos & Resorts, Allen , Corporate Marketing Manager, Executive , Durant, Texas