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Corporate Marketing Manager

Company: Choctaw Casinos & Resorts
Location: Durant
Posted on: August 6, 2022

Job Description:

This position will cover all of our Choctaw Nation Casinos within the 10 1/2 counties.
Job Purpose or Objective(s): Supports Sr. Marketing & Player Development leadership in the execution of tactics across the brand by working directly with the regional teams.
Primary Tasks:

  • Directs marketing and entertainment programs, including advertising, special events, sponsorships, and public relations programs through integrated services and working with external vendors.
  • Strategically plan with Senior and Regional Directors to build and execute brand awareness and advertising campaigns using a marketing mix of out-of-home, online advertisements, broadcast radio, social media, digital, direct mail, and TV. Manages some day-to-day communication with an external agency.
  • Responsible for direct support for brand level strategy & execution for interactive, slots, food & beverage, table games, and hotel.
  • Assists in the development and adheres to department budget and finance including expenditures, return-on-investment, and profit-loss projections based on Pro-forma/ post-forma analysis by strategically planning with revenue-producing business units to effectively maintain or exceed budget goals
  • Optimizes current technology, deploys new technology and works to ensure the user experience and customer journey are aligned with the brand's priorities.
  • Manages RFI/RFP processes on behalf of the department with integrated service departments.
  • Works with IT, Compliance, Audit, and Marketing leadership to monitor system access, and adherence to all applicable regulations and procedures for marketing and player development.
  • Provide support for research and analysis of casino expense, revenues, customer service, and quality across the brand.
  • Other duties as assigned.
    Basic Qualifications:
    • Bachelor's degree in Business or Marketing
    • Familiarity with financials, marketing plans and budgets.
    • Experienced in Microsoft Office and technologically savvy in working with software packages of various nature.
    • Excellent strategic thinking skills and business approach.
    • Five (5) years-experience in a marketing management position.

Keywords: Choctaw Casinos & Resorts, Allen , Corporate Marketing Manager, Executive , Durant, Texas

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